Smart investments in Pretoria’s established suburbs are earmarked for impressive yields over the next few years as landlords look to take advantage of unmet demand for apartment living in traditional neighbourhoods. A look at popular neighbourhoods like Waterkloof, Menlo Park, Lynnwood and Newlands to the East of Pretoria’s city centre gives those with property acumen good insight into what to expect in this niche property market.
In particular Waterkloof Park, a new development within Waterkloof, is one to watch. With the reservation fee starting from only R20 000, this first-of-its-kind sectional title offering within Waterkloof is an affordable market-changing development surrounded by some of the capital’s most enviable real estate. Perfectly conceptualised for investors with renters in mind, Waterkloof Park will set a new standard for high quality, desirable apartment rentals in suburbia.
Desirable apartments
Apartment living can come with a bad rep. People think of crammed spaces or poorly maintained communal facilities, but this couldn’t be further from the truth in today’s era of desirable developments that have reimagined modern apartment living. In South Africa, communal living has come to represent safe, lock-and-go lifestyles with all the conveniences of everyday life on your doorstep.
At Waterkloof Park, apartment living has taken on a new meaning yet again. These spaces are a breath of fresh air, somehow fitting seamlessly alongside traditional freestanding houses and townhouses nearby. Developers Feenstra Group and Six 4 Capital have selected an industrial aesthetic for the development’s exteriors with face brick, smooth contrasts, eye-catching angles and textured materials. It features an on-trend urban look and European style which wouldn’t look out of place in London or Berlin. Inside, buyers will find open-plan living arrangements that are comfortable, convenient and easy to maintain, finished with high quality fixtures and fittings.
If that’s not enough, Waterkloof Park is pet-friendly – another bonus of modern apartment living that’s tailored to what homeowners and residents actually want and need. Can you imagine living in these contemporary homes with your furr baby?
Watershed moment in Waterkloof
Analysts have predicted a return to market from existing property owners, bolstered by stock shortages of smaller lock-up-and-go residences at entry-level prices in Pretoria’s suburbs. Established neighbourhoods like Waterkloof will be among the first in the rush to accommodate investors who want to build equity through an expanded property portfolio. Its convenient location and proximity to lifestyle amenities is a major drawcard, giving residents and tenants access to everything they need.
The earnings of Waterkloof’s existing population is 52% higher than residents of other suburbs nearby. While the other nodes also have a high LSM, the premium Waterkloof income bracket shows that this node is established and exceptionally affluent. While the neighbouring suburbs have all seen a rise in population and sectional title sales of newer homes in recent years, Waterkloof itself shows pent up demand due to the lack of availability. With saturation in these suburbs, investors are looking for alternative in-roads for their property investments, including newly-built residential developments specifically tailored for Pretoria’s well-heeled set. As a result, there is a 32% higher demand for apartments within Waterkloof.
For added peace of mind, research indicates that a high percentage of tenants paid their rent timeously each month within the Waterkloof area in 2021. On average, 91% of Waterkloof tenants pay their rent timeously, seeing a 20% higher ratio than the average provincial records and 17% more than the average seen countrywide.
Riding the growth curve
In the current market, there are very few options for renters making Waterkloof Park a well-placed financial decision for would-be landlords looking to capitalise on unmet demand. The growing trend of downsizing to apartments, attractive price points for suburban living, proximity to excellent schools, as well as easy access to medical facilities, shopping malls and entertainment – these are all catalysts for prime capital growth in Pretoria East.
With an innate understanding of the market’s demands, coupled with innovative and quality workmanship, Feenstra Group and Six 4 Capital present a premium investment opportunity that capitalises on an unmet demand. With the reservation fee at only R20 000, Waterkloof Park is a market-changing development surrounded by some of the capital’s most desirable amenities, perfectly conceptualised for investors with tenants and capital appreciation in mind.
